About the Session Just like surgeons need to know the shape of the skeleton, the physical layout of the internal organs, and the connective tissues of the muscles and ligaments in order to perform a delicate surgery, fundraisers need to know the essentials of a good letter in order to effectively reach their audience and encourage maximum giving. From what ...

This hands-on workshop explores the value of moves management for major gift programs. You can make moves management a "healthy habit" by institutionalizing this vital process into your development program. Embracing moves management will make you a more intentional fundraiser and you won't have to scramble through the tyranny of the annual fund because you will know - at a ...

More and more, funders are asking nonprofits to describe how their work advances diversity and inclusion in our community. As grant and fundraising professionals, we must be prepared to respond to this question and understand how programs are (and are not) addressing these issues, and how that might impact our ability to meet our fundraising goals. At this half-day conference, ...

AFP of St. Louis and Maryanne Dersch of Superstar Fundraising present: Nearly all nonprofits have fallen into this trap: we've built our homes on rented land, with social media as the main avenue to grow our influence and find new donors. Now that Facebook, YouTube, Instagram and even LinkedIn are public companies, the algorithms that we couldn't control in the ...