In this hands-on bootcamp you will learn:
– How to tell an effective story
– How to write a script and conduct interviews
– The basics of cameras, lenses, and movement
– Lighting
– Audio
– Editing
– Essential video production rigs for every budget
– How brands are using video to tell their stories today
Who is this class for?
Anyone wanting to use video to capture attention, drive engagement, build an audience, build a brand, generate leads and sales online, and increase revenue.
Do I need to provide my own equipment for this class?
No, all video equipment, laptops, and necessary software are provided for this class. Software used will be Adobe Premiere Pro (No prior video production knowledge required).
Meet Your Instructor: Michael Johnson
Your instructor for this video bootcamp is Michael Johnson. Michael is an entrepreneur, cinematographer, and storyteller. He started his video career by telling the stories of small local businesses with a cheap camera he bought on eBay. He used his skills and experience to build a successful video production company, and then a content marketing agency. Through his career, he has had the opportunity to work with clients ranging from Grammy award winning producers to national non-profits, including St. Jude Children’s research hospital, Post Cereals, American Cancer Society, MTV, and AB/Inbev.
Currently, Michael is the Co-founder and Chief Creative at SLAM! Agency, A content marketing agency that helps brands realize and reach their highest potential through branded video content, social media, and paid amplification. He documents his journey building SLAM! Agency through his vlog on youtube (youtube.com/