Social Media 101

Social media is now considered a basic necessity for effectively communicating an organization’s mission, needs, and efforts. Come to this class to get a basic landscape on today’s key social media tools and learn tips on how to leverage these tools to meet your organization’s goals. The class will cover pointers on how to get started or just review what you have to maximize your efforts. We’ll also cover how to maximize #GiveSTL Day coming up in May 2016.

Instructor Allison Hawk Collinger is the Principal of AHC Consulting LLC. Collinger’s company provides “What if?” strategic communications, collaboration and branding services to a range of clients as well as a popular Social Media workshop series, geared to empowering attendees to learn, freshen and incorporate social media tools to strengthen stakeholder engagement. Formerly vice president of Fleishman-Hilliard, Inc. and executive at the St. Louis Rams, she has received three Silver Anvils from the Public Relations Society of America. Collinger has been behind some of the regions’ key initiatives and celebrations including generating support for two professional sports venues in downtown St. Louis (Edward Jones Dome and Scottrade Center), returning professional football to St. Louis, opening the region’s light rail system, being responsible for two Super Bowl Post-Parties, and rebranding the Spirit of St. Louis Marathon and Family Fitness Weekend into GO! St. Louis. You can find her on Twitter @ahawkcollinger. (And yes, that is the Lombardi Trophy in the photo and Super Bowl XXXIV bling!).

Click here to register for Social Media 101

This class is sponsored by, and offered in partnership with, the St. Louis Community Foundation. The St. Louis Community Foundation is providing a $100 door prize to be awarded to an organization represented by one of the attendees.