Event Details: Your brand is your organization’s calling card, and after the name, your organization’s tagline is the most effective way to communicate your brand. So, is your tagline a good one? During this learning opportunity: - We will look at names, taglines and organization descriptions and how to make them work together. - We will explore when to change ...
Any nonprofit professionals and interested volunteers are invited to this overview of the latest free resources and services for fundraisers available at St. Louis Public's Central Library including: 1) recent Foundation Center and other subscription database upgrades providing information about grantmakers and/or potential individual donors, 2) recommendations of free research websites and online learning opportunities to help you keep up ...
About the Workshop: Five Fears of Branding and How to Overcome Them Why does branding leave some nonprofit leaders quaking in their all too sensible shoes? Learn the five main fears around branding and how to break through them. See examples of other nonprofits that worked through their fears to build stronger, more engaging brands. About the Presenter: Maryanne Dersch ...
Social media is now considered a basic necessity for effectively communicating an organization’s mission, needs, and efforts. Come to this class to get a basic landscape on today's key social media tools and learn tips on how to leverage these tools to meet your organization's goals. The class will cover pointers on how to get started or just review what you ...
Thursday, Feb. 11, 2016 from 1-4 p.m. in #92 JC Penney Conference Center on the UM-St. Louis north campus Social networks are becoming an integral part of the marketing mix. On these platforms, brands can engage with prospects and consumers on many levels. In this three-hour seminar you will learn how top brands create a presence on these social networks, ...
About the Workshop: What is Inbound Marketing and How Can it Help you Raise Money? Shift the dynamics of your donor relations by using inbound marketing tools. Instead of buying, begging or bugging your way to new audiences, you will earn your way in. Learn to use marketing activities that bring visitors in, rather than having to go out to ...
About the Workshop: Storytelling: How to Tell Stories with Passion, Drama and Tension Powerful storytelling makes an emotional connection and keeps your current supporters engaged and your prospective supporters wanting to learn more. This workshop will teach you how to craft powerful stories so you won't miss an opportunity to share all the good work your nonprofit is doing. About ...